Outbound Call Center Services for B2B Appointment Setting
CFE Marketing Services runs outbound B2B calling for US based businesses: US based callers make about 75 dials a day each to an ICP matched list, pair calls with cold email, and book BANT qualified meetings onto your calendar. It is not an inbound customer service call center. One month pilot, then month to month.
If you are looking at outbound call center outsourcing to grow B2B sales, the work that matters is reaching decision makers and turning calls into meetings. CFE Marketing Services runs that outbound work for you and puts qualified meetings on your calendar. Your team runs the meetings and closes.
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Results by industry
| Industry | Meetings booked | Client | Case study |
|---|---|---|---|
| Marketing agencies | 500+ in one year | Agency clients (confidential) | Read the case study |
| Real estate and wholesaling | 500+ appointments in 6 months | Confidential | Read the case study |
| Commercial solar | 400+ | Commercial solar company (confidential) | Read the case study |
| Staffing | 300+ | FlexTrades | Read the case study |
| CPA and accounting | 300+ | CPA and accounting firm (confidential) | Read the case study |
| Fintech | 300+ | Confidential | Read the case study |
| HR and payroll | 300+ | Confidential | Read the case study |
| Solar | 300 appointments in 5 months | Confidential | Read the case study |
| Commercial insurance | About 250 | Confidential | Read the case study |
| B2B SaaS | 200 | Rethink | Read the case study |
| Consulting | 200 | Confidential | Read the case study |
| Logistics and freight | 150+ | Confidential | Read the case study |
| B2B SaaS | 120+ in 90 days | Smartling | Read the case study |
| AI | 120 | AI company (confidential) | Read the case study |
| Commercial real estate | 120+ | Confidential | Read the case study |
| Capital raising | 90+ | Lansing Capital Group | Read the case study |
| B2B SaaS | 80 | SaaS company (confidential) | Read the case study |
| IT services | 75+ | IT services company (confidential) | Read the case study |
| ERP partner | 75+ | Confidential | Read the case study |
| Manufacturing | 65+ | Confidential | Read the case study |
| Cybersecurity | 40 in the first two months | Cybersecurity company (confidential) | Read the case study |
CFE-reported meetings and appointments booked. Timeframes are client confidential unless shown.
What outbound call center outsourcing covers here
B2B outbound only. CFE does not run inbound support lines or consumer calling.
Prospecting calls
US based callers call an ICP matched list of decision makers, about 75 dials a day per caller, to start sales conversations.
Cold email follow up
Cold email runs alongside the calls so buyers who miss a call still hear from you.
Meeting booking
Interested buyers are qualified with BANT: budget, authority, need and timeline, and booked onto your calendar.
Weekly booked vs attended report
Each week you see booked meetings and attended meetings reported separately.
How a program works
Four steps take a program from first call to weekly reporting.
Strategy call and ICP
a 30 minute strategy call about your offer, target buyers and goals, where we agree the ICP the program will target.
List and scripts
CFE builds the ICP matched list and writes the calling script and cold email messaging, and your team approves them before launch.
Outreach live in a week
US based callers start calling and emailing. Going live is the start of outreach, not a promise of a meeting by a set date.
Weekly reporting
BANT qualified meetings land on your calendar and a weekly report separates booked and attended meetings.
Why B2B teams choose CFE for outbound calling
US based callers
Every caller is US based and calls from an ICP matched list built for your program.
Calls and email together
Cold calling and cold email run together, so more buyers hear from you.
Live in a week
Outreach starts in a week once the list and scripts are approved.
Month to month
A one month pilot, then month to month with 30 days notice to cancel.
Inbound call center vs outbound B2B team
| Outbound B2B team at CFE | Inbound call center | |
|---|---|---|
| Who starts the call | CFE callers call your target buyers | Customers call in |
| Purpose | Book BANT qualified sales meetings | Answer questions and support requests |
| Who is called | Decision makers on an ICP matched list | Whoever calls your number |
| Channels | Cold calling and cold email | Incoming phone calls |
| What is reported | Booked and attended meetings, weekly | Call volume and handling |
Who it fits and who it does not
A fit if you are
- US based B2B companies that want outbound calling to book sales meetings
- Sales teams with capacity to run the meetings CFE books
- Companies that want US based callers rather than an offshore team
- Leaders who want weekly reporting on booked and attended meetings
Not a fit if you are
- Inbound customer support or help desk lines
- Consumer telemarketing
- Offshore staffing
- Businesses based outside the US
Frequently asked questions
What is outbound call center outsourcing?
Outbound call center outsourcing means hiring an outside team to make calls for your business. At CFE Marketing Services that means B2B outbound only: US based callers call an ICP matched list, follow up with cold email and book BANT qualified meetings onto your calendar.
Is CFE an inbound call center?
No. CFE Marketing Services does not answer inbound customer service calls. It runs outbound B2B calling and cold email that books sales meetings.
Are the callers US based?
Yes. Every CFE caller is US based.
How many calls does each caller make?
About 75 dials a day per caller.
What does the weekly report show?
Booked meetings and attended meetings, reported separately each week.
How are outbound call center services priced?
CFE Marketing Services prices each program custom, scoped on a 30 minute strategy call around your target buyers, list and goals. It is not pay per appointment. Programs start with a one month pilot, then run month to month with 30 days notice to cancel.
Which outbound call center services should I compare?
Compare providers on whether they focus on B2B outbound, where the callers are based, how meetings are qualified and how results are reported.Outbound call center services for B2B
Results
CFE Marketing Services has booked thousands of meetings since 2022 (CFE-reported). The results table above shows CFE-reported meetings booked by industry. These are meetings booked, not attended meetings, deals or revenue.
See CFE-reported client resultsCompare providers
- Best B2B lead generation companies in the USA How B2B lead generation companies compare on callers, channels, contracts and reporting.
- B2B appointment setting companies and services Providers that book qualified meetings onto your calendar.
- B2B telemarketing companies Outbound B2B calling programs run by US based callers.
- Cold calling companies for B2B What to check before you hire a cold calling company.
- B2B sales outsourcing companies What to outsource, what to keep in house.
- Outsourced SDR companies Outsourced SDR and BDR teams compared.
- Outbound call center services for B2B B2B outbound calling for appointment setting.
- B2B cold email agencies Cold email paired with calling.
- US based appointment setting companies Providers with US based callers.
- AI SDR alternatives with human US based SDRs When human SDRs fit better than AI SDR tools.
- B2B lead generation services CFE's own B2B lead generation service: booked, BANT qualified meetings.
Keep reading
Ready for outbound calling that books meetings?
Book a 30 minute strategy call with our team to review your target buyers, list, outreach scope and pricing.
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