Rethink: 200 Meetings Booked for a B2B SaaS Company
CFE Marketing Services booked 200 BANT qualified sales meetings for Rethink, a B2B SaaS company (CFE-reported booking total; timeframe client confidential). CFE's US based SDRs book meetings through cold calling and cold email.
Last updated
200
BANT qualified sales meetings booked for Rethink, a B2B SaaS company
CFE-reported booking total. The timeframe is client confidential. Sales outcomes are not published.
The client
Rethink, a US based B2B SaaS company, named with permission. The timeframe is client confidential.
What CFE ran
US based SDRs built an ICP matched prospect list, ran cold calling and cold email, qualified every meeting with BANT and sent a weekly report.
Results at a glance
| Meetings booked | 200 (CFE-reported booking total) |
|---|---|
| Qualification | BANT: budget, authority, need and timeline |
| Client | Rethink |
| Timeframe | Confidential |
What this means for a B2B SaaS company
A B2B SaaS company can run the same program: US based SDRs call and email the buyer roles that match your product category and agreed ICP, and every meeting is qualified with BANT before it reaches your calendar. Your team runs the demo and closes the business.
How a CFE program works
- Strategy call. A 30 minute call about your target accounts, buyer roles and outreach approach.
- Live in a week. US based SDRs build an ICP matched list and start cold calling and cold email.
- One month pilot. Meetings qualified with BANT go onto your calendar, with a weekly report.
- Month to month. After the pilot the program runs month to month. Cancel with 30 days notice.
Frequently asked questions
Has CFE booked meetings for a B2B SaaS company?
CFE Marketing Services booked 200 BANT qualified sales meetings for Rethink, a B2B SaaS company (CFE-reported booking total; timeframe client confidential).
Why is the Rethink timeframe not published?
The timeframe is client confidential, so it is not published. The booking total is CFE-reported.
How does CFE qualify meetings?
Every meeting CFE books is qualified with BANT: budget, authority, need and timeline.
How much does appointment setting for a B2B SaaS company cost?
Pricing is custom per project. It is scoped on a 30 minute strategy call.
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