Cybersecurity Appointment Setting: 40 Meetings in the First Two Months
CFE Marketing Services booked 40 BANT qualified sales meetings for a cybersecurity company in the first two months of its program (CFE-reported; client name confidential). CFE's US based SDRs book meetings through cold calling and cold email.
Last updated
40
BANT qualified sales meetings booked for a cybersecurity company in its first two months
CFE-reported booking total for the first two months of the program. Sales outcomes are not published.
The client
A US based cybersecurity company. The client name is confidential.
What CFE ran
US based SDRs built an ICP matched prospect list, ran cold calling and cold email, qualified every meeting with BANT and sent a weekly report.
Results at a glance
| Meetings booked | 40 (CFE-reported booking total) |
|---|---|
| Qualification | BANT: budget, authority, need and timeline |
| Client | Cybersecurity company, name confidential |
| Timeframe | First two months |
What this means for a cybersecurity company
A cybersecurity company can run the same program: US based SDRs call and email the IT and security leaders that match your ICP, and every meeting is qualified with BANT before it reaches your calendar. Your team runs the meeting and wins the business.
How a CFE program works
- Strategy call. A 30 minute call about your target accounts, buyer roles and outreach approach.
- Live in a week. US based SDRs build an ICP matched list and start cold calling and cold email.
- One month pilot. Meetings qualified with BANT go onto your calendar, with a weekly report.
- Month to month. After the pilot the program runs month to month. Cancel with 30 days notice.
Frequently asked questions
Has CFE booked meetings for a cybersecurity company?
CFE Marketing Services booked 40 BANT qualified sales meetings for a cybersecurity company in the first two months of its program (CFE-reported; client name confidential).
Why is the cybersecurity company not named?
The client name is confidential, so it is not published. The booking total is CFE-reported for the first two months of the program.
How does CFE qualify meetings?
Every meeting CFE books is qualified with BANT: budget, authority, need and timeline.
How much does appointment setting for a cybersecurity company cost?
Pricing is custom per project. It is scoped on a 30 minute strategy call.
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