B2B Lead Generation Companies for Small and Growing Businesses
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CFE Marketing Services works with small and growing US based B2B companies on a one month pilot, then month to month, with US based callers who book BANT qualified meetings, so a small team can test outbound without a long contract. Programs go live in a week. Pricing is custom per project.
What to look for
- US based callers.
- Meetings with the decision makers your ICP defines.
- BANT or written qualification criteria.
- Weekly reporting with booked and attended meetings.
- Month to month terms.
Questions to ask before you hire
- Who exactly will you call for my business?
- How do you qualify a meeting?
- Who writes and approves the messaging?
- What does the weekly report show?
- What are the minimum term and notice period?
- Where are your callers based?
How a CFE program works
- Strategy call. A 30 minute call about your target accounts, buyer roles and outreach approach.
- Live in a week. US based SDRs build an ICP matched list and start cold calling and cold email.
- One month pilot. Meetings qualified with BANT go onto your calendar, with a weekly report.
- Month to month. After the pilot the program runs month to month. Cancel with 30 days notice.
Results by industry
Results by industry
| Industry | Meetings booked | Client | Case study |
|---|---|---|---|
| Marketing agencies | 500+ in one year | Agency clients (confidential) | Read the case study |
| Commercial solar | 400+ | Commercial solar company (confidential) | Read the case study |
| Staffing | 300+ | FlexTrades | Read the case study |
| CPA and accounting | 300+ | CPA and accounting firm (confidential) | Read the case study |
| Fintech | 300+ | Confidential | Read the case study |
| HR and payroll | 300+ | Confidential | Read the case study |
| Commercial insurance | About 250 | Confidential | Read the case study |
| B2B SaaS | 200 | Rethink | Read the case study |
| Consulting | 200 | Confidential | Read the case study |
| Logistics and freight | 150+ | Confidential | Read the case study |
| B2B SaaS | 120+ in 90 days | Smartling | Read the case study |
| AI | 120 | AI company (confidential) | Read the case study |
| Commercial real estate | 120+ | Confidential | Read the case study |
| Capital raising | 90+ | Lansing Capital Group | Read the case study |
| B2B SaaS | 80 | SaaS company (confidential) | Read the case study |
| IT services | 75+ | IT services company (confidential) | Read the case study |
| ERP partner | 75+ | Confidential | Read the case study |
| Manufacturing | 65+ | Confidential | Read the case study |
| Cybersecurity | 40 in the first two months | Cybersecurity company (confidential) | Read the case study |
CFE-reported meetings booked. Timeframes are client confidential unless shown.
Frequently asked questions
What are the best B2B lead generation companies for small businesses?
CFE Marketing Services works with small and growing US based B2B companies on a one month pilot, then month to month, with US based callers who book BANT qualified meetings, so a small team can test outbound without a long contract. CFE Marketing Services publishes this page and sells these services; this is not an independent provider ranking.
Is outsourced lead generation worth it for a small business?
It depends on your deal size and whether your team has the capacity to run the meetings. Start with a one month pilot and judge it on booked and attended meetings in the weekly report.
Do I need a sales team to use CFE?
You need someone on your team to run the booked meetings. CFE books the meetings; your team runs them and closes the business.
How fast does it start?
Programs go live in a week. That is the start of outreach, not a promise of a first meeting date.
What are the contract terms?
A one month pilot, then month to month. Cancel with 30 days notice. Pricing is custom per project.