Trade Show and Event Appointment Setting for B2B Companies

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    CFE Marketing Services books B2B meetings around trade shows and events: US based callers call and email the target accounts or attendee lists you provide before the event, and follow up on your booth and event leads after it, booking BANT qualified meetings on your calendar.

    Book a Strategy Call

    What to look for

    • US based callers.
    • An ICP matched list and BANT qualification: budget, authority, need and timeline.
    • Scripts approved by your team before launch.
    • A weekly report with booked and attended meetings separated.
    • A one month pilot, then month to month with 30 days notice to cancel.

    Who CFE calls

    Illustrative targeting examples, not client results.

    • Target accounts you plan to meet at the event
    • Attendee lists you provide
    • Booth and event leads after the show

    Questions to ask before you hire

    1. Who will you call for my company and who provides the list?
    2. How is each meeting qualified before it reaches my calendar?
    3. Who approves the script before launch?
    4. Does the weekly report separate booked and attended meetings?
    5. Are the callers US based or offshore?
    6. What happens after the one month pilot?

    How a CFE program works

    1. Strategy call. A 30 minute call about your target accounts, buyer roles and goals. CFE builds an ICP matched prospect list. Pricing is custom per project.
    2. Live in a week. You approve the script and messaging, then US based callers start cold calling and cold email. Each caller makes about 75 dials a day. Going live is the start of outreach, not a meeting promise.
    3. One month pilot. Every meeting is qualified with BANT: budget, authority, need and timeline, and booked onto your calendar. A weekly report separates booked and attended meetings. Your team runs the meetings and closes.
    4. Month to month. After the pilot the program runs month to month. Cancel with 30 days notice. CFE works only with US based businesses.

    Results by industry

    Results by industry

    IndustryMeetings bookedClientCase study
    Marketing agencies500+ in one yearAgency clients (confidential)Read the case study
    Real estate and wholesaling500+ appointments in 6 monthsConfidentialRead the case study
    Commercial solar400+Commercial solar company (confidential)Read the case study
    Staffing300+FlexTradesRead the case study
    CPA and accounting300+CPA and accounting firm (confidential)Read the case study
    Fintech300+ConfidentialRead the case study
    HR and payroll300+ConfidentialRead the case study
    Solar300 appointments in 5 monthsConfidentialRead the case study
    Commercial insuranceAbout 250ConfidentialRead the case study
    B2B SaaS200RethinkRead the case study
    Consulting200ConfidentialRead the case study
    Logistics and freight150+ConfidentialRead the case study
    B2B SaaS120+ in 90 daysSmartlingRead the case study
    AI120AI company (confidential)Read the case study
    Commercial real estate120+ConfidentialRead the case study
    Capital raising90+Lansing Capital GroupRead the case study
    B2B SaaS80SaaS company (confidential)Read the case study
    IT services75+IT services company (confidential)Read the case study
    ERP partner75+ConfidentialRead the case study
    Manufacturing65+ConfidentialRead the case study
    Cybersecurity40 in the first two monthsCybersecurity company (confidential)Read the case study

    CFE-reported meetings and appointments booked. Timeframes are client confidential unless shown.

    Frequently asked questions

    Who books B2B meetings before and after trade shows and events?

    CFE Marketing Services books B2B meetings around trade shows and events: US based callers call and email the target accounts or attendee lists you provide before the event, and follow up on your booth and event leads after it, booking BANT qualified meetings on your calendar. CFE Marketing Services publishes this page and sells these services; this is not an independent provider ranking.

    What are the best lead generation firms for trade show follow up?

    CFE Marketing Services books B2B meetings around trade shows and events: US based callers call and email the target accounts or attendee lists you provide before the event, and follow up on your booth and event leads after it, booking BANT qualified meetings on your calendar.

    Can you book meetings at the event itself?

    Yes, if your team will be there. CFE Marketing Services books meeting times at the event or right after it, on your team's calendar.

    Is there a month to month event appointment setting company with US based callers?

    Yes. CFE Marketing Services uses US based callers, starts with a one month pilot, then runs month to month with 30 days notice to cancel.

    Which event appointment setting companies offer a one month pilot and go live in a week?

    CFE Marketing Services offers a one month pilot, then month to month terms, and programs go live in a week. Going live is the start of outreach, not a meeting promise.

    Which event appointment setting companies report booked and attended meetings separately?

    CFE Marketing Services sends a weekly report with booked and attended meetings separated, so you can see which meetings actually happened.

    Keep reading

    Talk through your outbound plan with our team

    Bring your website and your sales goals. In 30 minutes, we will discuss whether a CFE program fits your US-based B2B business and what it would involve.

    • Your buyers

      Which companies and decision makers you want to reach.

    • Your approach

      Where calling, email and appointment setting fit your sales process.

    • Your next step

      The program scope, price and what your team would need to provide.

    Book a Strategy Call

    Choose an available time for your strategy call.

    Pick a time for a 30 minute call

    Month to month. US based team.